/* ============================================================
   Naegler Consulting — Designsystem
   Palette: Graphit / Porzellan / Petrol / Messing / Stahl
   Typo:    Archivo (Display) · Source Serif 4 (Text) · Plex Mono (Daten)
   Motiv:   Kalibrierte Skala — Messmarken als Struktur
   ============================================================ */

:root{
  --ink:#131A24;
  --ink-soft:#2C3948;
  --paper:#EFF1F0;
  --paper-2:#E4E8E7;
  --white:#FFFFFF;
  --petrol:#0E5F66;
  --petrol-dark:#0A464B;
  --brass:#B4873C;
  --steel:#5B6E80;
  --rule:#C9D0CE;
  --rule-dark:#33414F;

  --w:1180px;
  --gut:clamp(20px,5vw,64px);

  --f-display:'Archivo',system-ui,sans-serif;
  --f-text:'Source Serif 4',Georgia,serif;
  --f-mono:'IBM Plex Mono',ui-monospace,monospace;
}

*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{
  background:var(--paper);
  color:var(--ink);
  font-family:var(--f-text);
  font-size:17px;
  line-height:1.62;
  font-synthesis:none;
}
img{max-width:100%;display:block}
a{color:inherit}

.wrap{max-width:var(--w);margin:0 auto;padding-left:var(--gut);padding-right:var(--gut)}

/* ---------- Typo-Bausteine ---------- */
.eyebrow{
  font-family:var(--f-mono);font-size:11.5px;font-weight:500;
  letter-spacing:.16em;text-transform:uppercase;color:var(--petrol);
  display:block;margin-bottom:18px;
}
.eyebrow--brass{color:var(--brass)}
.eyebrow--light{color:#8FB3B6}

h1,h2,h3{font-family:var(--f-display);font-weight:700;letter-spacing:-.02em;line-height:1.05}
h1{font-size:clamp(38px,6.2vw,70px)}
h2{font-size:clamp(28px,3.9vw,44px);line-height:1.08}
h3{font-size:20px;letter-spacing:-.01em;line-height:1.25}
.lead{font-size:clamp(18px,2vw,21px);line-height:1.55;color:var(--ink-soft);max-width:46ch}
.mono{font-family:var(--f-mono)}

/* ---------- Messskala (Signature) ---------- */
.scale{
  height:9px;width:100%;
  background-image:repeating-linear-gradient(to right,var(--rule) 0 1px,transparent 1px 14px);
  background-position:left bottom;background-repeat:repeat-x;
  border-bottom:1px solid var(--rule);
}
.scale--dark{
  background-image:repeating-linear-gradient(to right,var(--rule-dark) 0 1px,transparent 1px 14px);
  border-bottom-color:var(--rule-dark);
}

/* ---------- Buttons ---------- */
.btn{
  display:inline-flex;align-items:center;gap:10px;
  font-family:var(--f-display);font-weight:600;font-size:16px;
  text-decoration:none;padding:15px 26px;border-radius:2px;
  border:1px solid transparent;transition:background .18s ease,color .18s ease,transform .18s ease;
}
.btn:hover{transform:translateY(-1px)}
.btn--primary{background:var(--petrol);color:#fff}
.btn--primary:hover{background:var(--petrol-dark)}
.btn--ghost{border-color:var(--ink);color:var(--ink)}
.btn--ghost:hover{background:var(--ink);color:var(--paper)}
.btn--light{border-color:rgba(255,255,255,.45);color:#fff}
.btn--light:hover{background:#fff;color:var(--ink)}
.btn__tick{font-family:var(--f-mono);font-size:12px;opacity:.75}

/* ---------- Header ---------- */
.site-head{
  position:sticky;top:0;z-index:20;background:rgba(239,241,240,.92);
  backdrop-filter:blur(8px);border-bottom:1px solid var(--rule);
}
.site-head__in{display:flex;align-items:center;justify-content:space-between;height:66px}
.brand{font-family:var(--f-display);font-weight:700;font-size:16px;letter-spacing:-.01em;text-decoration:none}
.brand span{color:var(--petrol)}
.nav{display:flex;align-items:center;gap:28px}
.nav a{
  font-family:var(--f-mono);font-size:12px;letter-spacing:.09em;text-transform:uppercase;
  text-decoration:none;color:var(--ink-soft);
}
.nav a:hover{color:var(--petrol)}
.nav .btn{padding:10px 18px;font-size:14px}
@media(max-width:820px){.nav a:not(.btn){display:none}}

/* ---------- Hero ---------- */
.hero{padding:clamp(56px,8vw,104px) 0 clamp(40px,6vw,72px)}
.hero__grid{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(32px,6vw,72px);align-items:center}
.hero h1 em{font-style:normal;color:var(--petrol)}
.hero .lead{margin:26px 0 34px}
.hero__cta{display:flex;gap:14px;flex-wrap:wrap}
.hero__meta{
  margin-top:26px;font-family:var(--f-mono);font-size:12.5px;color:var(--steel);
  display:flex;gap:8px;flex-wrap:wrap;align-items:center;
}
.hero__meta i{font-style:normal;color:var(--rule)}

/* Portrait im kalibrierten Rahmen */
.portrait{position:relative;padding:16px 16px 0}
.portrait__frame{position:relative;border:1px solid var(--ink);background:var(--paper-2)}
.portrait__frame img{width:100%;height:auto;aspect-ratio:4/5;object-fit:cover;filter:grayscale(.15) contrast(1.03)}
.portrait__fallback{
  aspect-ratio:4/5;display:flex;align-items:center;justify-content:center;
  font-family:var(--f-display);font-weight:700;font-size:64px;color:var(--steel);
  background:linear-gradient(160deg,var(--paper-2),#D5DBDA);
}
.portrait__ticks{
  position:absolute;top:0;bottom:0;left:-16px;width:9px;
  background-image:repeating-linear-gradient(to bottom,var(--ink) 0 1px,transparent 1px 13px);
  opacity:.5;
}
.portrait__cap{
  display:flex;justify-content:space-between;gap:12px;
  font-family:var(--f-mono);font-size:11px;letter-spacing:.1em;text-transform:uppercase;
  color:var(--steel);padding-top:10px;border-top:1px solid var(--rule);margin-top:10px;
}
@media(max-width:880px){
  .hero__grid{grid-template-columns:1fr}
  .portrait{max-width:340px;order:-1}
}

/* ---------- Kennzahlen ---------- */
.metrics{border-top:1px solid var(--rule);border-bottom:1px solid var(--rule);background:var(--white)}
.metrics__grid{display:grid;grid-template-columns:repeat(4,1fr)}
.metric{padding:30px 26px;border-right:1px solid var(--rule)}
.metric:last-child{border-right:none}
.metric b{display:block;font-family:var(--f-display);font-weight:700;font-size:clamp(26px,3.2vw,34px);letter-spacing:-.02em}
.metric span{display:block;font-family:var(--f-mono);font-size:11.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--steel);margin-top:6px}
.metrics__note{font-family:var(--f-mono);font-size:12px;color:var(--steel);padding:14px 26px;border-top:1px solid var(--rule)}
@media(max-width:820px){
  .metrics__grid{grid-template-columns:1fr 1fr}
  .metric:nth-child(2){border-right:none}
  .metric:nth-child(1),.metric:nth-child(2){border-bottom:1px solid var(--rule)}
}

/* ---------- Sektionen ---------- */
.sec{padding:clamp(64px,8vw,104px) 0}
.sec--tight{padding:clamp(48px,6vw,76px) 0}
.sec--dark{background:var(--ink);color:#DCE4E3}
.sec--dark h2,.sec--dark h3{color:#fff}
.sec--white{background:var(--white)}
.sec__head{max-width:62ch;margin-bottom:clamp(32px,5vw,54px)}
.sec__head p{color:var(--ink-soft);margin-top:16px;font-size:18px}
.sec--dark .sec__head p{color:#B4C2C1}

/* ---------- Leistungen ---------- */
.svc{display:grid;grid-template-columns:auto 1fr auto;gap:clamp(20px,4vw,46px);
  padding:34px 0;border-top:1px solid var(--rule);align-items:start}
.svc:last-of-type{border-bottom:1px solid var(--rule)}
.svc__no{font-family:var(--f-mono);font-size:12px;color:var(--brass);letter-spacing:.1em;padding-top:6px}
.svc h3{margin-bottom:10px}
.svc__body p{color:var(--ink-soft);max-width:54ch}
.svc__list{list-style:none;margin-top:16px;display:flex;flex-wrap:wrap;gap:8px}
.svc__list li{
  font-family:var(--f-mono);font-size:11.5px;letter-spacing:.05em;
  border:1px solid var(--rule);padding:5px 10px;color:var(--steel);border-radius:2px;
}
.svc__price{text-align:right;min-width:150px}
.svc__price b{display:block;font-family:var(--f-display);font-size:22px;font-weight:700;white-space:nowrap}
.svc__price span{display:block;font-family:var(--f-mono);font-size:11.5px;letter-spacing:.08em;
  text-transform:uppercase;color:var(--steel);margin-top:6px}
@media(max-width:760px){
  .svc{grid-template-columns:auto 1fr;gap:16px}
  .svc__price{grid-column:2;text-align:left;margin-top:18px}
}

/* ---------- Ablauf ---------- */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--rule-dark)}
.steps__item{background:var(--ink);padding:28px 24px 30px}
.steps__item b{display:block;font-family:var(--f-mono);font-size:12px;color:var(--brass);letter-spacing:.12em;margin-bottom:14px}
.steps__item h3{font-size:18px;margin-bottom:8px}
.steps__item p{font-size:15.5px;color:#B4C2C1;line-height:1.55}
@media(max-width:900px){.steps{grid-template-columns:1fr 1fr}}
@media(max-width:520px){.steps{grid-template-columns:1fr}}

/* ---------- Zwei-Spalten-Text ---------- */
.split{display:grid;grid-template-columns:1fr 1fr;gap:clamp(28px,5vw,64px);align-items:start}
.split p+p{margin-top:16px}
.split p{color:var(--ink-soft)}
@media(max-width:820px){.split{grid-template-columns:1fr}}

/* ---------- Produktkarte (Toolkit-Teaser) ---------- */
.promo{border:1px solid var(--rule);background:var(--white);padding:clamp(26px,4vw,42px);
  display:grid;grid-template-columns:1fr auto;gap:28px;align-items:center}
.promo h3{font-size:24px;margin-bottom:10px}
.promo p{color:var(--ink-soft);max-width:56ch}
.promo__price{font-family:var(--f-mono);font-size:12px;letter-spacing:.08em;color:var(--steel);margin-top:14px;display:block}
@media(max-width:760px){.promo{grid-template-columns:1fr}}

/* ---------- Abschluss-CTA ---------- */
.close{text-align:center;max-width:46ch;margin:0 auto}
.close h2{margin-bottom:18px}
.close p{color:#B4C2C1;margin-bottom:30px}
.close__row{display:flex;gap:14px;justify-content:center;flex-wrap:wrap}
.close__mail{font-family:var(--f-mono);font-size:13px;color:#8FB3B6;margin-top:24px}
.close__mail a{color:#fff}

/* ---------- Footer ---------- */
.site-foot{background:var(--ink);color:#8B9A99;padding:36px 0;border-top:1px solid var(--rule-dark)}
.site-foot__in{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;
  font-family:var(--f-mono);font-size:12px;letter-spacing:.04em}
.site-foot a{color:#B4C2C1;text-decoration:none}
.site-foot a:hover{color:#fff}

/* ---------- Inhaltsseiten (Recht, Danke) ---------- */
.doc{max-width:74ch;padding:clamp(44px,6vw,76px) 0 90px}
.doc h1{font-size:clamp(30px,4.4vw,44px);margin-bottom:10px}
.doc h2{font-size:20px;margin:34px 0 10px;letter-spacing:-.01em}
.doc h3{font-size:16px;margin:22px 0 8px}
.doc p,.doc li{font-size:16.5px;color:var(--ink-soft);margin-bottom:12px}
.doc ul{margin-left:22px;margin-bottom:14px}
.doc a{color:var(--petrol)}
.doc .back{font-family:var(--f-mono);font-size:12px;letter-spacing:.1em;text-transform:uppercase;
  text-decoration:none;color:var(--steel);display:inline-block;margin-bottom:30px}
.doc .back:hover{color:var(--petrol)}
.doc .stand{font-family:var(--f-mono);font-size:12px;color:var(--steel);
  border-top:1px solid var(--rule);padding-top:16px;margin-top:40px}
.doc .opt{border-left:2px solid var(--rule);padding-left:16px;margin:16px 0}
.doc .ph{color:var(--brass);font-weight:600}

/* ---------- Zugänglichkeit / Motion ---------- */
:focus-visible{outline:2px solid var(--petrol);outline-offset:3px}
@media(prefers-reduced-motion:reduce){
  *{transition:none!important;animation:none!important}
  html{scroll-behavior:auto}
}
.reveal{opacity:0;transform:translateY(14px);animation:rise .7s cubic-bezier(.2,.7,.3,1) forwards}
.reveal--2{animation-delay:.09s}
.reveal--3{animation-delay:.18s}
@keyframes rise{to{opacity:1;transform:none}}
@media(prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none}}

/* ---------- Trichter (Toolkit-Seite) ---------- */
.funnel{border:1px solid var(--ink);background:var(--white);padding:26px 24px 22px;position:relative}
.funnel__cap{
  position:absolute;top:-9px;left:18px;background:var(--paper);padding:0 10px;
  font-family:var(--f-mono);font-size:10.5px;letter-spacing:.12em;text-transform:uppercase;color:var(--steel);
}
.funnel__row{display:flex;align-items:baseline;gap:16px;padding:11px 0;border-bottom:1px dotted var(--rule)}
.funnel__row b{font-family:var(--f-display);font-size:28px;font-weight:700;min-width:74px;letter-spacing:-.02em}
.funnel__row span{font-family:var(--f-mono);font-size:11.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--steel)}
.funnel__note{margin-top:16px;font-size:14.5px;color:var(--ink-soft);line-height:1.5}

/* ============================================================
   Grafische Ebene — Flächen, Texturen, Diagramme
   ============================================================ */

/* Feine Punktraster-Textur */
.hero{position:relative;overflow:hidden}
.hero::before{
  content:"";position:absolute;inset:0;pointer-events:none;
  background-image:radial-gradient(var(--rule) 1px,transparent 1px);
  background-size:26px 26px;
  -webkit-mask-image:radial-gradient(120% 80% at 78% 30%,#000 0%,transparent 68%);
  mask-image:radial-gradient(120% 80% at 78% 30%,#000 0%,transparent 68%);
  opacity:.85;
}
.hero > .wrap{position:relative;z-index:1}

/* Porträt-Komposition */
.portrait{position:relative;max-width:390px;margin-left:auto;padding:0 0 18px}
.portrait__shape{
  position:absolute;right:-18px;bottom:52px;width:66%;height:60%;
  background:var(--petrol);z-index:0;
}
.portrait__shape::after{
  content:"";position:absolute;left:-9px;top:14px;bottom:14px;width:9px;
  background-image:repeating-linear-gradient(to bottom,var(--brass) 0 1px,transparent 1px 12px);
}
.portrait__frame{position:relative;z-index:1;border:1px solid var(--ink);background:var(--paper-2);overflow:hidden}
.portrait__frame img{width:100%;height:auto;aspect-ratio:1/1;object-fit:cover;
  filter:grayscale(.12) contrast(1.04) saturate(.96)}
.portrait__fallback[hidden]{display:none}
.portrait__fallback{aspect-ratio:1/1;display:flex;align-items:center;justify-content:center;
  font-family:var(--f-display);font-weight:700;font-size:64px;color:var(--steel);
  background:linear-gradient(160deg,var(--paper-2),#D5DBDA)}
.portrait__ticks{
  position:absolute;top:0;height:100%;left:-16px;width:9px;z-index:2;
  background-image:repeating-linear-gradient(to bottom,var(--ink) 0 1px,transparent 1px 13px);
  opacity:.42;
}
.portrait__stat{
  position:relative;z-index:2;display:flex;align-items:baseline;gap:12px;
  background:var(--white);border:1px solid var(--ink);border-top:none;
  padding:13px 16px;
}
.portrait__stat b{font-family:var(--f-display);font-weight:700;font-size:24px;line-height:1;
  letter-spacing:-.02em;color:var(--petrol);white-space:nowrap}
.portrait__stat span{font-family:var(--f-mono);font-size:10.5px;letter-spacing:.09em;
  text-transform:uppercase;color:var(--steel);line-height:1.35}
.portrait__cap{
  position:relative;z-index:1;display:flex;justify-content:space-between;gap:12px;margin-top:14px;
  font-family:var(--f-mono);font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:var(--steel);
  padding-top:10px;border-top:1px solid var(--rule);
}
@media(max-width:880px){
  .portrait{max-width:320px;margin:0 auto;order:-1}
  .portrait__stat{padding:11px 14px}
}

/* Trichter-Diagramm (SVG-Band) */
.diagram{background:var(--white);border-top:1px solid var(--rule);border-bottom:1px solid var(--rule)}
.diagram__in{display:grid;grid-template-columns:.85fr 1.15fr;gap:clamp(28px,5vw,64px);
  align-items:center;padding:clamp(40px,6vw,68px) 0}
.diagram svg{width:100%;height:auto;display:block}
.diagram p{color:var(--ink-soft);margin-top:14px;max-width:44ch}
@media(max-width:820px){.diagram__in{grid-template-columns:1fr}}

/* Leistungs-Marker */
.svc{position:relative}
.svc__no{display:flex;align-items:center;gap:8px}
.svc__no::after{content:"";width:22px;height:1px;background:var(--brass);display:block}

/* Diagonale Kante an dunklen Sektionen */
.sec--dark{position:relative;overflow:hidden}
.sec--dark::before{
  content:"";position:absolute;top:-90px;right:-90px;width:320px;height:320px;
  border:1px solid rgba(180,135,60,.28);transform:rotate(18deg);pointer-events:none;
}
.sec--dark > .wrap{position:relative;z-index:1}